Using Sound and Smell to Create a Customer Experience

Light some candles. Put on a little smooth jazz. Offer some chocolate strawberries. No, you aren’t about to get romantic with your special someone. You’re about to go on a hot date with improved Yelp reviews and customer retention. Sometimes, online and consumer-facing businesses focus exclusively on visual stimuli. They keep their shops relatively organized … Continue reading “Using Sound and Smell to Create a Customer Experience”